Social metrics and search engine optimization (SEO) are the dream team when you want to drive traffic and an authentic customer base to your website. Google has stated they do not factor social media following and interactions in their rankings; however, visitors from posts promoted on social media are factored into rankings. With both SEO and social metrics, the goal is always to help your target customers find your content and ideally show loyalty through purchases and return visits.
Have you ever searched for something on the web and chosen a link based on the header alone? Have you been wracking your brain to figure out the best headings to get traffic to your site? Knowing how to write a good heading can determine the success of your on-page SEO blog. So, let’s talk about creating the ideal heading!
Developing a successful blog strategy is vital in driving traffic to your website. The pillar blog format works by using the information we know about how users interact with search engines and the Google algorithm to increase authentic traffic to your website. This blogging strategy produces both short- and long-term results. It sets your website on the path to creating organic traffic as a trusted resource, thereby increasing your search rankings.
What are Image Alts?
Image Alt text is descriptive words written in place of an image on a webpage when the image fails to load. This text in place helps screen-reading tools describe images to the visually impaired and allows search engines to rank your website better.
In a world where we can receive any information we could want within seconds, slow site speed can ruin a page experience and negatively impact your website in the same amount of time. Additionally, when using a computer or a mobile device, you have already lost a user if it takes too long to load.
The ideal SEO page experience starts when the user clicks on a link. The page loads immediately and has it all, including captivating headers and creative content. Providing the optimal page experience for any SEO user will continue to drive positive engagement to your site.
Have you ever googled something and clicked on the first option only to realize that it doesn’t make sense at all? It feels all over the place and doesn’t seem to offer any real context? Those sites probably use black hat SEO techniques for their blogs instead of ethical on-page SEO techniques.
Anyone going to google to search for something always has a specific topic in mind. This is exactly why keywords are so important! If you are interested in on-page SEO and keyword optimization, you expect your search results to be loaded with content that covers those topics, right? Your prospects do the same!
Have you ever found yourself asking how the heck you get more blog traffic? You have worked so hard on your blog and its content, but you aren’t getting nearly as many clicks or readers as you expected. If so, you are not alone.
On-Page SEO is a driving factor to the success of your blog. The more traffic coming through your blog, the more successful it is!