Whether you’re a content editor or the average Googler, everyone has come across the dreaded 404 page. Right when you’re about to find the answer to your query or click on a product you’re dying to try out, you’re met with a blank screen and a tiny pop-up message telling you it no longer exists. But beyond that, what is a 404 error? And how can we fix them?
On any website – ecommerce websites, in particular – search engine optimization (SEO) is extremely important. Our site architecture must be clear for it to be considered reliable and trustworthy by the search engines. Therefore, one way we can increase our ranking on search engine results pages (SERPs) is to be sure our links are clear and concise.
Whether you’re new to Shopify or have been using it for years, there is always a way to improve your search engine optimization and draw more customers to your store. If consumers search for a product, they are more than likely to purchase it. So how do you make sure your product is at the top of the list? Let’s talk about different ways to improve your search engine optimization for Shopify.
Have you ever searched for something on the web and chosen a link based on the header alone? Have you been wracking your brain to figure out the best headings to get traffic to your site? Knowing how to write a good heading can determine the success of your on-page SEO blog. So, let’s talk about creating the ideal heading!
In a world where we can receive any information we could want within seconds, slow site speed can ruin a page experience and negatively impact your website in the same amount of time. Additionally, when using a computer or a mobile device, you have already lost a user if it takes too long to load.
The ideal SEO page experience starts when the user clicks on a link. The page loads immediately and has it all, including captivating headers and creative content. Providing the optimal page experience for any SEO user will continue to drive positive engagement to your site.
If your store is currently on the world’s most popular e-commerce platform, you want to make sure you’re following Shopify SEO best practices to rank. With over one million users actively visiting the platform giant, you need to be strategic to get noticed. Here are four ways you can get your store optimized to rank higher.