Did you know that in 2018 there were 518 billion dollars in e-commerce sales? As time goes on that number will increase. To increase sales, having a strong email list is extremely important so you can reach out to previous and potential buyers.
Cart abandonment emails are one of the most popular event-triggered campaigns of today.
E-commerce businesses employ them to steer people back to the final destination of the buyer journey. This is a reliable way to recover a whole lot of sales that would otherwise be lost. And we’re not talking about some meager financial impact, but game-changing implications.
There are plenty of email marketing tools out there that have the potential to fit your business needs. Finding the right one can sometimes be overwhelming. We’re often asked if there is one that stands out above the rest when it comes to email marketing tools for e-commerce. In the spirit of helping you cut down on your research time, we decided to dissect two strong contenders and lay it all out for you; Klaviyo vs. Mailchimp. Our team of SEO experts knows a thing or two that may help you find the tool that offers the best fit for your e-commerce business.
Thanks to Google’s ongoing dedication, their users have the most up-to-date information when turning to them for answers. Google not only provides its users with the information they request but with a list of relevant options through their Local Pack. While this makes for a great user experience, it can mean something entirely different for your small business.
Let’s face it; there are endless choices out there when it comes to automated schedulers. What we DO need to remember is that not all are created equal. While each may offer many features that will fit in your “pros” column, it boils down to one thing; does it meet YOUR business’ needs? So which tool do we love for our daily needs here at Moose May? Buffer. (external link??) Hands down!
Are you struggling with graphics? Not sure what to post on your social media platforms or even where to begin the design process? We can’t all be artists, right? That’s why our team fell in love with Canva! No experience necessary for this amazing tool. So what’s all the fuss about?
Managing social media, especially for multiple clients, can seem overwhelming at times. With so many profiles to compete with, you want to find the perfect aesthetic that works for your brand, especially when there are always new and inventive ways to market yourself to your audience. Take Instagram for example. Finding the best flow, coloring, and visuals to perfectly represent who you are and what you do can take hours out of your day. But thanks to Planoly, it doesn’t have to! Check out some of our favorite features of the first visual Instagram planner!
US bloggers alone are projected to have a readership of 31.7 million by 2020. If you want a slice of that pie, then you need a top-quality blog about SEO, and you need to rank highly. This article explains how you may write your blog so that it becomes one of the best SEO blogs indexed by Google.
3.2 billion people, or about 42 percent of the population, use social media every single day.
If you think that’s just millennials, you’d be wrong — although they do make up a majority. 77.5 percent of Gen Xers are included in that number, as well as 48.2 percent of baby boomers.