Understanding SEO Headers and Why They Matter
When writing SEO content, every detail can affect how well your blog ranks. We talk about the importance of keywords, interlinks, and structure, but what about headers? Learn along with us!
The 5 Best Interlinking Tips for SEO Success in 2024
If you’re entering the always-evolving world of SEO marketing, you’ll need a thorough understanding of how important interlinks can be. However, with algorithms constantly updating on each SERP, it can be hard to know what the right move may be. The next time you write a blog, use these five interlinking tips to find success.
Why the Title of Your Blog is Important to the Success of Your Business
When it comes to writing a blog, many writers put the title on the back burner. But don’t just use the first one you think of! Your title can make a world of difference, from increasing your overall ranking and visibility to convincing your readers to come back for more.
Are 301s the Technical SEO Solution to 404 Error Pages?
Whether you’re a content editor or the average Googler, everyone has come across the dreaded 404 page. Right when you’re about to find the answer to your query or click on a product you’re dying to try out, you’re met with a blank screen and a tiny pop-up message telling you it no longer exists. But beyond that, what is a 404 error? And how can we fix them?
How to Interlink with the 7 Types of Anchor Text
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Whether you’re involved in the world of SEO or not, everyone has had the experience of scrolling through a page on the internet and coming across those underlined blue phrases. Have you ever wondered what those are? Or how interlinks impact SEO? Let’s dissect the importance of anchor text together—and learn the seven types along the way!
Is SEO Relevant in 2023?
Search engine algorithms never stop evolving, and in this day and age, artificial intelligence is the talk of the town. But with the advances in technology, that begs the question: is SEO still relevant? We certainly think so, so let us break it down for you.
How Do Search Engines Really Feel About AI Content?
For the past few months, it feels like you can’t open your phone without seeing another headline about AI or ChatGPT programs. But what do these advancements mean for those who write online content? Are there any ways we can use these modern programs without jeopardizing our ranking?
Questions galore! Whether you’re interested in starting a blog or trying to keep up with the updated algorithms for your content writing service, we’ve researched how search engines truly feel about AI content, so you don’t have to.
A Breakdown of the EEAT Principle
Whether you know it as EAT or have heard the updated acronym, EEAT is one of the most important behind-the-scenes systems in the SEO world. Google uses four elements to assess the quality of every website’s content before deciding how to rank it on a search page. Learn more about what each letter stands for, how they affect you, and what you can do to solidify your quality score when you create your SEO strategy.
SEO vs. PPC – What’s What?
With marketing styles and algorithms constantly changing, it can feel difficult to know what’s what, even more so when SEO and PPC are basically two sides of the same coin. So how do you know when to use one over the other? Should you stick to one or use a mix of both? We’re here to answer these questions and more to help you understand the benefits and differences between organic search and paid search.
5 Common SEO Mistakes You Might Be Making
Whether you’ve been studying SEO techniques for years or are researching tactics for your first business, it’s important to avoid falling into the common SEO mistakes people make. From optimizing every page’s content to the overall elements of your SEO website, fixing these issues can make all the difference in your company’s success.