The internet has become more than just a mecca for online shopping and viral videos — it’s also the way that customers gather information to inform decisions about their daily lives. Product reviews provide crucial information for customers about everything from hotel rooms to the best brand of protein powder to purchase. But having great product reviews on a website is about more than just providing customers with additional information. Quality product reviews are also crucial to SEO.
The world of SEO can be a bit daunting for some. However, it’s essential to understand the basics of how it all comes together. If you run a business, blog, or want to familiarize yourself with the ways of the web, you’ll need a bit of knowledge tucked under your belt. We certainly don’t want to overload you, so we’ve put together a few essential need-to-know basics to help get you familiar with SERPs. Let’s look at what a SERP is and the most common features it provides.
If you aren’t currently implementing strong title and meta description practices and making them a part of your SEO strategy, you are doing yourself a disservice. To appear in SERPs, or Search Engine Results Pages, Google and other search engines need to know the content of each of your web pages. By providing a title and meta description for each page, you’re taking the first steps towards setting yourself up for SERP success.
There are so many tools that we use for marketing at Moose May that it’s sometimes hard to keep track. Just like Moose May is here to help you optimize your marketing strategy with SEO, certain technologies were designed to help assist you with different parts of your online journey.
With more than 250 million viewers exploring Pinterest each month, this image-driven platform has the potential to be the driving force for your brand. Understanding that Pinterest is a visual search engine and not a social platform will put you in the right mindset to build your brand. If your business is already on Pinterest, have you set yourself up to attract your target audience? Are you easily recognizable in the sea of never-ending pins? Have you laid out a Pinterest management strategy? Let’s take a look at how to start building your brand on Pinterest and what you can work on TODAY that will help you grow.
What if your birthday happened multiple times a year? Or you could fill your closet with pieces that are hand-selected just for you without ever having to actually go anywhere? Sounds impossible, right? But it really isn’t. At least not in practice. Enter the subscription box.
When creating or updating your website, it’s always important to keep SEO in mind. Unfortunately, one area that is often overlooked is the product description. While describing your product may seem as though it’s second nature — colors, materials, designs, etc. — creating an engaging, thorough, and articulate product description is essential. Let’s take a look at why a great product description is important, what you need to include, and how to optimize your descriptions for SEO.
Practically everyone has a website now. But what (hopefully) sets your site apart from the rest? Great site content. Ensuring that your website is filled with well-written, insightful content is essential to creating a successful business or brand. Though layout and design styles continue to change, the one thing that has, and will continue to be a constant in terms of influence is site content. But how do you create good content? And what makes it so important? Let’s find out.
Crafting fun and engaging blog content in collaboration with our clients is a rewarding component of what we do here at Moose May. It’s even more rewarding when we’re able to partner with companies that exist to provide a safe and secure place for infants, toddlers, and preschoolers.
Did you know that 70% of Americans identify themselves as a “dog person?” Couple that with the fact that 44% of Americans own a dog, and that’s quite a compelling reason to cater to those customers with innovative products like high-quality luxury dog collars.