SEO and PPC Blog | Moose May Search Specialists

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Creating the Ideal Headings for SEO Success

November 15, 2021Technical SEO

Have you ever searched for something on the web and chosen a link based on the header alone? Have you been wracking your brain to figure out the best headings to get traffic to your site? Knowing how to write a good heading can determine the success of your on-page SEO blog. So, let’s talk about creating the ideal heading!

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Pillar Blog Strategy

November 8, 2021Blogging

Developing a successful blog strategy is vital in driving traffic to your website. The pillar blog format works by using the information we know about how users interact with search engines and the Google algorithm to increase authentic traffic to your website. This blogging strategy produces both short- and long-term results. It sets your website on the path to creating organic traffic as a trusted resource, thereby increasing your search rankings.

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How to Write a Good Image Alt

October 25, 2021SEO

What are Image Alts?

Image Alt text is descriptive words written in place of an image on a webpage when the image fails to load. This text in place helps screen-reading tools describe images to the visually impaired and allows search engines to rank your website better.

SEO Search Engine Optimization Illustration of Woman

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SEO, PPC, CTR–What These Mean and More

October 18, 2021SEO

If you are new to the SEO world, you have probably realized how many acronyms there are and how hard it can be to remember them all. While many are essential to know, the ones below are crucial to know.

Illustration of Woman Working on SEO and Drinking Coffee

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Why Page Experience Matters

October 11, 2021Technical SEO

In a world where we can receive any information we could want within seconds, slow site speed can ruin a page experience and negatively impact your website in the same amount of time. Additionally, when using a computer or a mobile device, you have already lost a user if it takes too long to load.

The ideal SEO page experience starts when the user clicks on a link. The page loads immediately and has it all, including captivating headers and creative content. Providing the optimal page experience for any SEO user will continue to drive positive engagement to your site.

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What is Black Hat SEO? And Why We Don’t Do It.

October 4, 2021SEO

Have you ever googled something and clicked on the first option only to realize that it doesn’t make sense at all? It feels all over the place and doesn’t seem to offer any real context? Those sites probably use black hat SEO techniques for their blogs instead of ethical on-page SEO techniques.

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Keyword Optimization and Why It Matters!

September 27, 2021On-Page SEO

Anyone going to google to search for something always has a specific topic in mind. This is exactly why keywords are so important! If you are interested in on-page SEO and keyword optimization, you expect your search results to be loaded with content that covers those topics, right? Your prospects do the same!

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Defining On-Page SEO

September 20, 2021On-Page SEO

Have you ever found yourself asking how the heck you get more blog traffic? You have worked so hard on your blog and its content, but you aren’t getting nearly as many clicks or readers as you expected. If so, you are not alone.

On-Page SEO is a driving factor to the success of your blog. The more traffic coming through your blog, the more successful it is!

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What’s a Google Answer Box?

August 9, 2021SEO

Everyone and their mother look to Google for all of life’s questions. If you’re a business owner, having a high search engine ranking on Google is the best way to gain more traffic. The Google answer box is the ideal place for your website to be.

What are Image Alts?

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