A keyword is a single word or phrase used when searching for something online. It helps define the idea or topic for the content you seek so the most relevant matches appear in your search. Website content is created with specific keywords to be easily found and drive traffic to the site, boosting the ranking on search engine result pages.
If you are new to SEO (search engine optimization), it might be overwhelming trying to figure out where to start. It’s a complex subject! Knowing a few basics will help the ranking of your web page or blog and improve your organic search visibility.
Every business with a website presence is vulnerable to duplicate content. Google has indicated 25-30% of the web content is duplicated, from blog posts to web pages and social media, and it’s okay! This can derive from taking a quotation and linking back to the original content, like a blog, or having two similar documents.
It can be challenging to gain traction on a webpage. Using keywords for SEO can optimize your web page’s quality and the volume at which people see it. SEO (Search Engine Optimization) is used to improve traffic to a website from search engines like Google. It is best to use keywords to improve your webpage.
Do you ever feel like you don’t know where to start when it comes to writing a blog? An outline helps with the stress that can come along with the writing process. A blog outline is a general idea of the layout and content of what you’re writing. It provides a road map and sets the foundation for your blog post. An outline is something that should be in your writing toolbox.
Building a successful strategy for your e-commerce site is crucial and incorporates several factors. To increase your brand’s visibility, organic search traffic, and Google rankings, you need to focus on off-page SEO. Let’s explore off-page SEO and how it affects the success of your business.
If your store is currently on the world’s most popular e-commerce platform, you want to make sure you’re following Shopify SEO best practices to rank. With over one million users actively visiting the platform giant, you need to be strategic to get noticed. Here are four ways you can get your store optimized to rank higher.
Working on boosting your site ranking and wondering how you can make effective changes? Implementing technical SEO strategies can bring you the results you’re looking for. Let’s examine technical SEO best practices and what they can mean for your website.
Are you ready to boost your search engine ranking? With the new year quickly approaching, implementing effective changes to bring more traffic to your products and services should be at the top of your to-do list. Whether you’re a novice or pro, you can always benefit from making updates, revisions, and reviews to your site, ensuring your e-commerce SEO strategies and techniques are up to date.
If you’re running an online business or are a content creator, knowing the ins and outs of image alts is critical. Skipping this crucial step may be the reason organic traffic is passing you by. The proper and consistent use of image alts could make or break your products and pages’ searchable success. Let’s take a look at what image alts are and how they affect your SEO.
