Ecommerce Archives

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3 Reasons You Should be Rewriting Product Descriptions on Your Website

July 13, 2022Ecommerce SEO, On-Page SEO

So, you’ve decided to build an online retail site for your growing product business. If you find choosing themes, color wheels, templates, and photos that display your products in the best light exciting, you’ve only scratched the surface of what your website requires from you. Building a retail website for your business is a dynamic process that will show you returns – if you continue to give your website time and attention.

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7 Ways to Start to Improve your SEO

July 6, 2022SEO

Building a website that drives traffic and generates revenue for your business is both an art and a science. Understanding the basics of SEO is not only recommended; it is a requirement if you are going to manage your own website marketing strategies. While it is strongly suggested that you hire a professional for SEO development, those intrepid entrepreneurs who want to do it on their own can benefit from these seven ways to start to improve your SEO.

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Collection Text: What is it and Why Does it Matter?

June 24, 2022On-Page SEO

Congratulations! You just completed your ultimate vision – setting up an online store for the products and services your company provides. The pictures are visually appealing, the layout is eye-catching, and the logo you designed is a work of art. All that is left to do is wait for the clicks and for sales to start rolling in. It’s just that easy, isn’t it?

Illustration of Marketer Web Designer Creating Website

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How to Improve SEO for Shopify

May 13, 2022Ecommerce SEO, SEO, Technical SEO

Whether you’re new to Shopify or have been using it for years, there is always a way to improve your search engine optimization and draw more customers to your store. If consumers search for a product, they are more than likely to purchase it. So how do you make sure your product is at the top of the list? Let’s talk about different ways to improve your search engine optimization for Shopify.

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How to Write Successful Image Alts for Ecommerce

November 22, 2021Ecommerce SEO

If you haven’t written an image alt tag before, you probably wonder why they are so important. The truth is this should be one of the top items to complete on your to-do list! Image alts tend to be overlooked but are imperative in ecommerce.

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Top 4 Ways to Get Your Shopify Store to Rank

March 4, 2021Ecommerce SEO, Technical SEO

If your store is currently on the world’s most popular e-commerce platform, you want to make sure you’re following Shopify SEO best practices to rank. With over one million users actively visiting the platform giant, you need to be strategic to get noticed. Here are four ways you can get your store optimized to rank higher.

Person Using Ecommerce Shop Concept Illustration

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5 Shopify Search Engine Ranking Factors You Need to Know

February 4, 2021SEO

Are you ready to boost your search engine ranking? With the new year quickly approaching, implementing effective changes to bring more traffic to your products and services should be at the top of your to-do list. Whether you’re a novice or pro, you can always benefit from making updates, revisions, and reviews to your site, ensuring your e-commerce SEO strategies and techniques are up to date.

E-commerce Online Storefront Illustration

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How to Write Search Engine Optimized Product Descriptions

December 24, 2020SEO

When you begin a product-based business, the last thing you’re thinking about is writing product descriptions on your website. You might think your products will speak for themselves—they’re the best quality you could find, and you’ve poured your heart and soul into them. Of course, people will love your products and want to purchase!

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Klaviyo vs Mailchimp for E-Commerce: How They Compare and Contrast

October 24, 2019Email

Did you know that in 2018 there were 518 billion dollars in e-commerce sales? As time goes on that number will increase. To increase sales, having a strong email list is extremely important so you can reach out to previous and potential buyers.

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Why SEO Matters for Ecommerce

November 6, 2018SEO

Shopping online is more competitive than it has ever been in today’s consumer-driven world. When users are searching online, they are looking for specific and more complete answers – whether that is trying to fulfill a need online by buying a product, asking a question, or needing a local service. Couple that with a constantly improving Google algorithm, and no wonder it has become increasingly difficult for marketers to be successful.

These days it is not only imperative that your site ranks in the number one position on Google, but you also must get your content to rank in the answer box, knowledge panel, and instant answers. With over 300 ranking factors and the algorithms changing so often, it is imperative you have an SEO plan for your e-commerce business.

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