Every business with a website presence is vulnerable to duplicate content. Google has indicated 25-30% of the web content is duplicated, from blog posts to web pages and social media, and it’s okay! This can derive from taking a quotation and linking back to the original content, like a blog, or having two similar documents.
Do you ever feel like you don’t know where to start when it comes to writing a blog? An outline helps with the stress that can come along with the writing process. A blog outline is a general idea of the layout and content of what you’re writing. It provides a road map and sets the foundation for your blog post. An outline is something that should be in your writing toolbox.
We all know the importance of creating new content and posting to our blogs. It’s often the need to churn out consistent blog topics that will sometimes stump us. We’ve all been there—that mental block keeps us staring at a blank screen, stuck in frustration mode. While it is challenging to create compelling content without repetition, three simple tips will have you brainstorming incredible blog topics in no time.
Google algorithms like fresh content and tend to prioritize the newest and most relevant content to searchers. Your website’s pages regarding your products and services might not change very often, and neither will your about pages. If your website never changes, Google may think it’s not active, and therefore rank it very low on search engine results pages. So how do you continually put out new content to show Google you’re alive and kicking? Blogging! Creating a regular blog schedule is an excellent way to consistently push out fresh, relevant content that your customers care about, while also boosting your SEO rankings.
Users type keywords into Google and other search engines to discover relevant results and find what they’re looking for. Therefore, implementing blogs with quality content is a great way to use keywords to attract more traffic to your website and convert those readers to customers. But blogging in terms of SEO is not as simple as it may sound. For SEO, your content must include specific keywords, several times, to rank on the SERP – or search engine results page.
Whether you’re an entrepreneur, brand, or blogging enthusiast, finding the right tools to drive traffic to your websites’ informative blogs is imperative. You may have the information and products your audience is searching for, but if you aren’t utilizing Pinterest to deliver steady traffic to your blog, you’re doing yourself a disservice.
Writing blogs for your website is a fantastic way to increase your visibility and draw more visitors to your business. However, using the correct structure and format is essential to making the most of your blogging adventures. From the experts at Moose May, here are our top three blog structure tips to help you get started!
In the digital world, your first impression is often a written one. It’s not uncommon to find yourself making introductions via email and conducting most of your business over the internet instead of face-to-face or on the phone. That makes it more important than ever to put a professional foot forward with accurate grammar and spelling in your communications. If language arts wasn’t your strong suit in high school, fear not – Grammarly is here to save the day!
Several ecommerce companies have blogs on their site. If you don’t have a blog for your business, it’s time to consider creating one. Blogs are a crucial way to improve your SEO rankings, so your business reaches the top of the search page against your competition. Here are a few tips on why blogging is important:
A quick SEO reminder today: Blogging is important! By using specific keywords, you can strategically position your website as a relevant answer to potential customer’s search queries. Organic traffic to your website is the goal of search engine optimization. The more people that visit your website, the more customers you have.
