We all know the importance of creating new content and posting to our blogs. It’s often the need to churn out consistent blog topics that will sometimes stump us. We’ve all been there—that mental block keeps us staring at a blank screen, stuck in frustration mode. While it is challenging to create compelling content without repetition, three simple tips will have you brainstorming incredible blog topics in no time.
Tip 1: Use Customer Questions
Your customers are your best insight into what topics you should be blogging about. Make a list of customer comments, questions, and concerns, and take advantage of this rich resource. After a customer follow-up, ask them if there are topics they’ve always wanted to know more about. Brainstorm blog topics based on what customers want to know about you, your products, and your services.
Tip 2: Use Your Tools
As you sit at your computer contemplating next week’s content, utilize what’s already at your fingertips. Think about your products and services, then type keywords and phrases into Google’s search bar. Google populates top blog topics for you!
Scour your Facebook groups for hot topics others in your field are discussing. Utilize additional social media platforms to discover what your ideal customers are searching for.
Tip 3: Revert to Your FAQ’s
If you already have a Frequently Asked Questions section, don’t be afraid to use it. Brainstorm relevant blog topics that your readers and potential customers already want to know. Look at your FAQ’s from every possible angle for an array of new content topics.
Ready to see how easily blog topics start to flow? Take a few minutes to try these tips out.