Have you been wanting to dive into marketing tools, but don’t know where to start? From tracking tools, SEO tools, and analytic reporting, there are tools for just about every marketing area. With something for essentially every marketing specialty, we totally get why it can be overwhelming to choose. We’re here to highlight the favorites that we recommend for a variety of specialties.
Today’s highlight: Google Search Console
Google Search Console (GSC) – formerly referred to as Webmaster Tools, is a free service offered by Google that helps monitor and maintain your website’s presence in Google Search Results. Did we mention that it is FREE?! We get pretty excited about this one because we use this tool every single day. GSC is a sneak peek into how Google and other search engines see your website. It monitors your website’s performance and helps you optimize your overall organic presence. The great thing about Google Search Console is that its handy to just about anyone that has a website. Whether you’re a business owner, SEO specialist, marketer, site admin or web developer, there is something in it for you. Some of the features it provides include search traffic analytics, mobile site performance, rich search results, index coverage, and SO much more.
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