Several ecommerce companies have blogs on their site. If you don’t have a blog for your business, it’s time to consider creating one. Blogs are a crucial way to improve your SEO rankings, so your business reaches the top of the search page against your competition. Here are a few tips on why blogging is important:

• Improved keyword rankings
• Visitors spend more time engaged on your website
• Opportunities for organically including internal links
• Greater potential for backlinks
• Create a loyal audience